Data Mining

Generally, data mining (sometimes called data or knowledge discovery) is the process of analyzing data from different perspectives and summarizing it into useful information - information that can be used to increase revenue, cuts costs, or both. Data mining software is one of a number of analytical tools for analyzing data. It allows users to analyze data from many different dimensions or angles, categorize it, and summarize the relationships identified. Technically, data mining is the process of finding correlations or patterns among dozens of fields in large relational databases.

LG Consulting data mining is primarily used today by our customers with a strong consumer focus - retail, financial, communication, and marketing organizations. LG Consulting has enabled these companies to determine relationships among "internal" factors such as price, product positioning, or staff skills, and "external" factors such as economic indicators, competition, and customer demographics. In addition, LG Consulting has made it possible for them to determine the impact on sales, customer satisfaction, and corporate profits. Finally, permitting our customers the ability to "drill down" into summary information and view detailed transactional data.